Thought Leadership
Overview
Our research helps clients inform and shape public conversations
Trustworthy and headline-grabbing research
We’re trusted to deliver impactful and robust research for hundreds of brands, universities, agencies, charities, and others.
Bringing the views of the public to bear on major debates
From the serious to the lighthearted, our research sparks conversations and brings the views of the public to bear on important topics.
“I worked with the Opinium team on a recent global project to explore public attitudes towards Ocean Sanctuaries which included fieldwork across 8 countries. The project went smoothly and the team were really easy to work with throughout. We were able to reach hard to reach audiences in some markets and the team made some good suggestions to help us improve the questionnaire. Outputs were very clear and easy to read and we have been able to share this work to engage with our global teams.”
“Opinium stand out for me because of their people. Creative, analytical, strategic, effective and an absolute pleasure to work with. Teamspirit and Opinium have produced some brilliant thought leadership together over the years that has really cut through in the media.”
“Opinium have been great research partners of ours for many years. From their creative brainstorms and expert questionnaire design to their helpful summary reports that feed into press releases, they really are a pleasure to work with.”
