Thought Leadership
Overview
Our research helps clients inform and shape public conversations
Trustworthy and headline-grabbing research
We’re trusted to deliver impactful and robust research for hundreds of brands, universities, agencies, charities, and others.
Bringing the views of the public to bear on major debates
From the serious to the lighthearted, our research sparks conversations and brings the views of the public to bear on important topics.
“Opinium took a consultative approach and really took the time to understand the objectives and translate them into great insights and a unique piece of research. They were so easy to work with and provided that extra level of attention when coordinating a huge multi-country survey.”
“We’ve worked with Opinium for over ten years. They’re a vital research and insights partner for all our brands across the group. They’re a pleasure to work with and experts at using research to create compelling thought leadership and content, enabling us to engage with consumers across the country.”
“Opinium have been great research partners of ours for many years. From their creative brainstorms and expert questionnaire design to their helpful summary reports that feed into press releases, they really are a pleasure to work with.”
