Thought Leadership
Overview
Our research helps clients inform and shape public conversations
Trustworthy and headline-grabbing research
We’re trusted to deliver impactful and robust research for hundreds of brands, universities, agencies, charities, and others.
Bringing the views of the public to bear on major debates
From the serious to the lighthearted, our research sparks conversations and brings the views of the public to bear on important topics.
“Opinium took a consultative approach and really took the time to understand the objectives and translate them into great insights and a unique piece of research. They were so easy to work with and provided that extra level of attention when coordinating a huge multi-country survey.”
“We’ve worked with Opinium for over ten years. They’re a vital research and insights partner for all our brands across the group. They’re a pleasure to work with and experts at using research to create compelling thought leadership and content, enabling us to engage with consumers across the country.”
“Opinium do so much more than just research. The team bring experience, enthusiasm, and a level of consultancy you don’t get elsewhere. I learn so much every time I work with them, and I have them to thank for a lot of amazing media coverage and happy clients.”
