Insight

Why don’t more women invest? AJ Bell comment

In this article, the research conducted by Opinium, in partnership with AJ Bell, reveals that both men and women lack knowledge about their savings interest rates, with many failing to capitalize on higher rates. A significant portion of women (34%) and men (26%) admit uncertainty about their savings interest rates. Moreover, over a quarter of women and men cite lack of knowledge or consideration as reasons for not having an ISA. The cost-of-living crisis is prompting more women to engage with finances, evidenced by the growing discussions on social media platforms. Access the full article on IFA Magazine, here.