Polling Results

Political Polling – 1st July 2014

1st July 2014

Labour’s lead has expanded to 6 points as the party climbs to 35% while the Conservatives drop to 29%. UKIP have are hovering at 18% while the Liberal Democrats remain on 7%.

Liberal Democrats7n/c
Other parties29+2

Other Parties (breakdown)

Plaid Cymru0-1

Approval ratings

% Approve% DisapproveNet ratingNet rating (own party)
David Cameron34%49%-15%+80%
Ed Miliband23%49%-26%+34%
Nick Clegg13%65%-52%+44%
Nigel Farage31%40%-9%+79%

Opinium Research carried out an online survey of 1,946 GB adults aged 18+ from 1st to 3rd July 2014. Results have been weighted to nationally representative criteria.

Interview Method and Sample

This survey is conducted online by CAWI (computer aided web interviewing), using Opinium?s online research panel of circa 30,000 individuals. This research is run from a representative sample of GB adults (aged 18+ in England, Scotland and Wales). The sample is defined from pre-collected registration data containing gender, age (18-34, 35-54, and 55+), region (North East, North West, Yorkshire and Humberside, East Midlands, West Midlands, East of England, London, South East, South West, Wales, and Scotland), working status and social grade to match the latest published ONS figures.

Opinium also takes into account differential response rates from the different demographic groups, to ensure the sample is representative.

  • Be part of research that shapes the decisions of government, charities and brands