Voting Intention – 21st October

21st October 2011

  • Interestingly, the Labour lead it 7% among women but only 4% among men
  • Labour retained strong leads among 18-34 year olds (18%) and 35-54 year olds (8%) while the Conservatives narrowly lead among those over 55 (3%)
  • The Lib Dems hold steady on 9% while Others remain on 19%

Topline Voting Intention

Liberal Democrats9n/c
Other parties19n/c

Other Parties (breakdown)

Plaid Cymru0-1

Voting Intention Tracker

Opinium Research carried out an online survey of 1,957 GB adults aged 18+ from 21st to 24th October 2011. Results have been weighted to nationally representative criteria.

Interview Method and Sample

This survey is conducted online by CAWI (computer aided web interviewing), using Opinium?s online research panel of circa 45,000 individuals. This research is run from a representative sample of GB adults (aged 18+ in England, Scotland and Wales). The sample is scientifically defined from pre-collected registration data containing gender, age (18-34, 35-54, and 55+), region (North East, North West, Yorkshire and Humberside, East Midlands, West Midlands, East of England, London, South East, South West, Wales, and Scotland), working status and social grade to match the latest published ONS figures.

Opinium also takes into account differential response rates from the different demographic groups, to ensure the sample is representative.