Inside Financial Marcomms: What’s Next in 2025
In a year marked by economic unpredictability and rapid technological transformation, it’s been a volatile environment for financial services marketing and communications professionals.
To help navigate this evolving landscape, Opinium surveyed UK financial services marcomms professionals in the first half of 2025 to understand their strategic priorities for the year ahead.
Our Inside Financial Marcomms: What’s next for 2025 report offers a timely snapshot of the realities and challenges facing marcomms professionals in financial services.
Three cross-cutting themes emerge: an urgent drive for efficiency and ROI, the untapped potential of AI, and the need for agile, empathetic messaging in response to global uncertainty.
To grab your complimentary copy of the report, please click on the link below:
